tag:blogger.com,1999:blog-7298312567843426829.post5731182733257535993..comments2024-03-28T22:40:25.196-02:30Comments on → Music Composition Weblog ←: Marketing Modern Music (2)Clark Rosshttp://www.blogger.com/profile/13153382609775397798noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-7298312567843426829.post-82053110785093742052023-04-10T18:16:18.075-02:302023-04-10T18:16:18.075-02:30I think this is a great way of thinking about it...I think this is a <b> great </b> way of thinking about it, given that there is really not a lot in common between experimental music for radio stations by Ligeti and a Brahms symphony. I really think that not all, but a big part of contemporary music, has branched off the usual limits of the genre, and it is quite pointless to try convincing people who likes Bach to enjoy Cage; it is not the same genre.Ozhttps://www.blogger.com/profile/11446514394252488163noreply@blogger.comtag:blogger.com,1999:blog-7298312567843426829.post-11541241669816532412022-04-05T23:30:58.491-02:302022-04-05T23:30:58.491-02:30I agree with this article so much! The marketing m...<br />I agree with this article so much! The marketing makes a huge difference and I certainly learned it when I was DJing on and off of George street for around 3 years. While sometimes it can be limiting to put people into categories sometimes we have to when it comes music listeners, the biggest thing I realized is that on George street if it is not going diddely dee or if it is not top 40, good luck ever getting called to play there again. I think its no different with classical and Jazz music. There are different scenes in St. Johns for example Folk/Traditional, Pop DJs, Underground rave music, Jazz, Classical, Contemporary Classical, Punk, hip hop. Sure some open minded people might like all of these genres but who in their right mind would book a Rave DJ for a venue like O Reilly's? Or play John Cage in a venue like Konfusion (that would be so funny so if anyone did it, respect!). <br /><br />I am not condoning stereo typing in terms of "oh that guy's got spikes in his jacket" so he must be a metal head! No. I am talking about focusing on what is the target audience and what venue are we advertising. Certain establishments have a reputation for playing "normie" music and that is fine. Other festivals promote more esoteric music which is amazing as well. People have the right to like what they like but then again sometimes they can be pleasantly surprised. Lately, certain dissonances 3 years ago I might have thought sounded bad now sound really cool to me so things definitely change. I think if us artists more on the left field promote more we can in turn reach more total people.<br /><br />Challenge:<br /><br />Go to a top 40 party and grab the aux cable and play some 4:33! The peoples reactions will be priceless.Michael O'Keefe-Dawnoreply@blogger.comtag:blogger.com,1999:blog-7298312567843426829.post-65964696077753750132010-04-13T15:03:50.645-02:302010-04-13T15:03:50.645-02:30or 3...or 3...Stevehttps://www.blogger.com/profile/03894623564177641952noreply@blogger.comtag:blogger.com,1999:blog-7298312567843426829.post-69164184503206767722010-04-13T15:03:23.602-02:302010-04-13T15:03:23.602-02:30"Classical" and "Contemporary Class..."Classical" and "Contemporary Classical" to me are just such broad genres.. their titles don't really tell you anything. While many people get tired of sub-genres or will argue whether a certain title is appropriate for music or not (post-rock indie-pop -electro-grunge and all the other bizarre combinations you hear about in popular music), maybe contemporary classical music could benefit from being at least a little sub-divided. It would be very challenging to do so since there is such a broad scope of approaches, and many new approaches are not even remotely similar to one another... but perhaps SOME grouping or naming could be done.<br /><br />The thing is, jazz music is jazz and people know basically what to expect, be it more modern fusion stuff, or a traditional approach.. rock music and electronica or whatever have specific instrumentations associated with them... "contemporary classical" music can be anything from a full orchestra playing a challenging atonal work, to Derek Charke wailing on his flute over nature-sound loops?? How can the two simply be called "contemporary classical"?<br /><br />There is definitely an alternative music audience, and they aren't necessarily musically trained or advanced (which I have previously suggested, that in a lot of cases newer and more challenging music is "musician's music"). I see people in the downtown St. John's scene who don't play an instrument or know anything technical about music, but they are attracted to the most experimental or edgy approaches in the bar scene, and wouldn't be caught dead listening to cover bands or top 40 music. These same people would probably be bored to tears at a concert full of Bach or Mozart, but would be fully entertained at one of our Newfound Music Fest shows. <br /><br />Composer's to me these days seem like lone soldiers forging their own path and surviving by their own efforts to promote their original ideas... pop music is always grouped in scenes or phases and that helps get more of the groups heard. When classical music was sub-divided like this, I'm sure it helped the success of the music (take "Minimalism", "Neo-classical" or whatever appraoches/composers were grouped together when looking back on them).<br /><br />Do sub-genres like this exist in anything that was composed since 2000? Are there patterns or styles to be identified and at least loosely connected for music in the last 50 years? Grouping such things and pushing them on the right people, or programming the right things together in a concert could probably help this dwindling enthusiasm in "contemporary classical" music... simply trying to please everyone by having a program that has Bach - Brahms - something totally new and wacky in probably not the best idea. <br /><br />Labels are tricky because many composers will despise the labels their given and will argue "i'm so much more than that", which may be very true, but if they want to get heard, I think grouping themselves with other at least SOMEWHAT like-minded approaches will create a buzz and get more of the right people paying attention.<br /><br />I write long comments so I hope they count as 2...Stevehttps://www.blogger.com/profile/03894623564177641952noreply@blogger.comtag:blogger.com,1999:blog-7298312567843426829.post-2548803358634019422010-03-12T15:04:15.107-03:302010-03-12T15:04:15.107-03:30It's too bad that so many symphony orchestras ...It's too bad that so many symphony orchestras have gone bankrupt because of dwindling audiences. I'm pretty sure that would happen to the Newfoundland Symphony Orchestra if they didn't to their regular Big Band, Movie Music, Gala, and Silver Ball shows each year. The NSO Gala is *always* sold out, and tickets are $100 each! Because there are 'big name' people performing, it definitely attracts a wider audience, and I'm sure that it's the only time that many people in the audience go out to a symphony concert all year.<br /><br />The size of audiences for the Sinfonia concerts are *much* smaller, and even D.F. Cook doesn't get filled for those concerts. <br /><br />I wonder what would happen if more famous classical musicians came to play with the NSO, but they played contemporary music instead of the classics? Would people still come just to see the amazing musician, or would they not come because of the music choice? Would the soloist not want to travel to perform modern works? That might be a way to attract more people (because of the name of the musician onstage), and to get them to listen to contemporary classical music...a trick, perhaps!<br /><br />It's really hard for orchestras to have the money to keep going, so Pops shows are pretty much necessary. I think throwing in contemporary music every now and then is a good way to reach audiences with this type of music, but I'm not sure if it could make it more popular in a short amount of time. Who knows!Kate Bevan-Bakerhttps://www.blogger.com/profile/00015672804281752911noreply@blogger.com